NatWest launches new version of ’Pigby’s Fair’ app to teach children good savings habits

A few months before, we have shared our experience with Natwest First Savers filming. We also had an opportunity to attend the Aardman animation workshop which was more exciting and fun filled.  NatWest has launched a new version of its popular money-saving app for children, adding in new features to improve and create more of a bespoke experience which helps inspire kids to save money. 

With Savings playing a vital role in our life, it is better to teach our children the importance of savings and this app would be a fun way to learn it by play.

Produced and designed by the makers of Wallace and Gromit – Aardman Animations – the app features NatWest’s animated savings characters, Pigby and Friends and now offers new components to further engage users in its fun animated fairground.

The user is guided by Pigby through a fictional journey where he or she starts by selling ice-cream at the fair to earn money followed by opportunities to spend or save, with saving bonuses being offered at various points. The refreshed app also features two new stalls; Buzz’s stall where the user can make and customise a radical range of extreme sports boards, and Truffles’ stall where he or she can create a glittering range of fashion and clothing items ready for the catwalk. There will also be a new ‘Hook a Duck’ attraction to further improve the user’s experience.

Users are also be able to find and earn new special items to make on their stalls whilst children using the app via Apple smartphones and tablets are now able to take and store a photo of their customised masterpieces.

About Pigby’s Fair App

Pigby’s Fair App is a free-to-download app which aims to help children learn about saving money through a fictional scenario of running a stand in a fairground. Pigby’s friends hold other stalls so players can check how much his friends have saved and what they’re saving for to inspire and spur them along.

In every five minutes of gameplay the child is taken to the Pigby Bank to deposit some of their hard earned pocket money. They are also able to set their own saving target for new or upgraded stalls and upon reaching their goals they unlock new items and levels to allow them to progress further.

The characters were introduced at the end of last year during the launch of NatWest’s First Saver account, which aims to inspire children to save money.

NatWest First Saver account 

The NatWest First Saver account is open to children under 16 and they’ll earn 1% on balances under £25,000 and 0.5% for balances over this amount. It’s an instant access account which means that savings are not locked in – helping children to balance saving versus spending.

NatWest will also provide First Savers, and their parents, with fun savings tips and tricks, initially through a welcome pack and ‘Pigby’s savings zone’ online portal.

About the NatWest Pigby’s Fair App

• The app is now available to download on the Apple App Store and Google Play
• App receives update to inspire children to save money
• Complete with new features to further engage kids
• The app has been created by Aardman Animations in partnership with the makers of ‘Wallace and Gromit’
• Features animated Pigby character launched as part of NatWest’s First Saver account.

The app, Pigby’s Fair, is available now and is free to download for everyone (not just customers) on both Apple app store and Google Play.

For more information on Pigby’s Fair app, please visit the Natwest First Saver Page or head to your nearest NatWest branch.

Disclaimer: I was under no obligation to write this post and was not compensated in anyways. I just thought it would be nice to bring this to the attention of my lovely readers.